9Mobile telecom, former Etisalat has finally unveiled its new corporate brand identity few hours ago.
This came after days of speculations by relevant stakeholders as to what comes next regarding Etisalat Group’s withdrawal of the right to the continued use of the Etisalat brand in Nigeria by Emerging Markets Telecommunication Services Ltd. (EMTS).
The telecoms firm retained the ‘9janess’by invariably deciding on ‘9’ in 9Mobile due to the following reasons, as gathered by Brand Spur Nigeria:
9 is significant with nature, the start of life, time of birth. from our entry into the market 9 years ago to our evolution 9 years after, we are still 0809ja.
we are here for you, rebranded for you because it is all about you.9 stands for speed, quality, excellence. if you’re looking to the future, you find it with 9.9 gets you talking more, doing more, achieving more & living more.